5 Reasons Why Small Business Needs A Website
Believe it or not many small businesses are still not using the internet to conduct business.
In fact according to a survey by research firm Clutch, only 46 percent of U.S. small businesses still don’t have a website for their company.
Another study by comScore Canada found that Canadians spend an average of 36.3 hours browsing in one month’s time, while Americans spend 35.2 hours online every month.
(It is found that Canadians spend more time online each month than anyone else.)
Customers are expecting your website.
Six out of ten consumers expect to provide online content about their business, and more than half go straight to website for product information.
By now, consumers expect companies to have an online presence (including a website) and will consider a company that DOESN’T have one as less professional.
In other words, a business website gives your business legitimacy.
Customers search using Google
People nowadays uses smart phones to search anything online may it includes products and services located locally or in that location.
Don’t you know that there are 3.5 billion searches on Google per day? At this moment, someone in your area online and searching for your exact service.
Guess who’s getting their business? That’s right, your competitor.
A Marketing Channel
Showcasing your products and services. Not only can you display your products or outline your services in detail with beautiful images, but you can provide short video tutorials or downloadable PDF instructions to give hesitant customers no reason to go elsewhere to purchase.
Saving time to answer basic customers questions:
These are some basic questions customers usually ask, when you have your own website, it will be easier for you to let them know more about your services.
Who are you?
What do you do/offer?
How do I contact you?
Improve customer service
By providing consumer your online website , profile, contact, day operations, products and services you assure customers of up to date information.
A website is a great way to provide value added service to your customers and clients, and is a great way to keep them coming back to you when they need your products or services.
Here’s what goes into the cost of a website:
- Hosting – This is the service or company providing space on the internet for your website.
Hosting providers include GoDaddy, InMotion, and others. We recommend you use GoDaddy. Hosting is charged monthly and typically costs $7 and up. - Domain name – This is the www.yourcompany.com, and is usually a yearly payment. WordPress, as an example, charges $14.99 per year for your domain name.
- Design – Some designs are free, other cost money, plus the number of pages.
- Plugins and extensions – typically, the more plugins you want, the more expensive a website gets.
- Complexity of design – The more customized your website is, the more expensive it is
Need help setting up a website for your business?
If you haven’t created a website for your business, you can get set up with a web hosting service, like Bluehost. Bluehost offers 24/7 support from in-house experts, as well as guides, video tutorials, and more. Learn more about Bluehost here.
Want to outsource your website management? SilverOrbit can help you with our Software DevTeam handle your business websites.